Online marketing has become a very important form of advertising for brands. If you are one of those who have a large customer portfolio or aspire to have it, the tools that help you with online marketing are invaluable, such as GetResponse.
There are countless similar tools. Some free others with very high costs but the important thing is that you choose the one that seems most suitable for your needs. GetResponse is one of those must-have tools. There are some who are fond of Aweber. However, it is a matter of taste and needs.
In today’s post, I will talk about everything pertinent about GetResponse. What it is, what advantages and benefits it gives its users and even how it works. So, keep reading and you will know a little more about email marketing campaigns and how to do them with appropriate tools.
GetResponse, the digital marketing tool you need
What is GetResponse? Basically this is a platform or interface that allows you to create email campaigns in order to improve or introduce yourself a little more to the world of digital marketing. GetResponse defines itself as the easiest email marketing platform in the world, which is very true because this tool is very intuitive and easy to use.
With this tool, you have access to endless functions that allow you to create marketing lists for your potential clients and partners. Furthermore, for your existing client portfolio, this is a way to develop a communication link between the client and the company.
Making your customers feel that you really know what they need puts you one step ahead of the competition. So, this internet marketing is not based on false promises but on approaching potential buyers.
Create effective email marketing campaigns
- GetResponse is one of those tools in which you understand everything intuitively, it is simple and effective, anyone can use it without the need for deep knowledge baggage.
- Its editor is something that really pleases you. Basically you can create aesthetic subscription forms and even newsletter newsletters in a short time. You do not need much knowledge about it as previously named what stands out most about this tool is that it is very intuitive and accessible.
- You can manage your lists through intrinsic tools within GetResponse. This will allow you to market with your client portfolio.
- GetResponse not only sends an email. However, additionally allows you unlimited auto-responses. This, in turn, allows you to follow each of your clients giving them the information. They need and offering them the offers that they find most attractive.
- Something that GetResponse is really appreciated. It incorporates social networks to get lists of potential customers interested in your brand, product and/or service.
- It has a high delivery rate of 99.3%. This guarantees that each email reaches its destination successfully.
How GetResponse Helps in Email Marketing
- As if that were not enough, GetResponse has in using statistical and segmentation tools. It allows you to know the offers that your customers are most interested in. It sends them similar ones. This significantly improves the conversion rate.
- So much so, it has a very nice landing page editor. This allows you to make sure that the recipient receives the information you present without a problem.
- In addition to all this, the support service is special. GetResponse highlights its team that is there for the user 24 hours a day, every day of the year. In a matter of minutes, they can solve any problem.
- A tool in constant updating that guarantees you to be up-to-date with the news about email marketing campaigns.
Advantages of GetResponse
The advantages of GetResponse are many. The most notable is that it is very intuitive. It is one of those tools from which you only enter the editor and immediately know what it is about. That’s a really cool thing that makes things easier than you think.
This tool is valid for advanced users and beginners. Do not confuse with simple to use and intuitive with lack of functions and basic.
Advanced users
- The quick and very easy import of your contact list. This you will do in a few clicks and very quickly, in the online business every second is worth.
- It allows you to check how your clients will see the emails. This is essential because thousands of clients use their mobile to view the emails. They are not compatible with all devices you will simply stop being visible.
- It allows you to issue test emails to identify which one will work best with your prospects.
- You can download it on your mobile. It has app versions for the iOS and Android operating system. This is great will allow you to manage each email campaign from your mobile.
- It allows you to segment users.
Beginner users
- The ease of use, no codes, you don’t even need programming knowledge.
- There are more than 500 beautiful, elegant, simple email models. All designs are suitable for the area where your brand is developed. This will make your company have an incredible image.
- It allows you to use more than 1000 images. Also, it has in its stock to personalize and further improve your emails.
- Its auto answer option makes it one of the best in its class. Also, it allows you to automatically follow up on your customers.
- Their support is something unique, fast and efficient they will always help you.
- It has a great help center that will give you the necessary tips to successfully start your email marketing campaigns.
Another point that should be highlighted is that GetResponse is constantly updated and according to the needs of the day to day in your field.
How GetResponse works
If you are wondering how to get the most out of this online platform, you have to know the unique and exclusive functions that GetResponse offers you, the first thing you should do is register for the 30-day free trial of GetResponse. It is simple and you do not need to grant any credit information.
This is an online platform, you do not have to download any software to use it unless you also want to have it on your mobile and download it either from the official page or the official stores of your mobile operating system.
As soon as you enter the session you will see several options and in the upper right, you will look for the new campaign option and start your project. You must assign a name to your campaign only in lowercase, after this it is only necessary to first configure the campaign’s pre-established options and proceed to edit the mail, newsletter or surveys this tool is very simple and intuitive.
The best functions of GetResponse
GetResponse is not only a tool for email marketing allows you up to more than 50 functions that may seem very simple, but will help you get new customers and higher sales volume. If you have doubts about any of them, contact their unique support service that will simply help you with everything you need.
Among the most pleasant features of GetResponse are the reports, these allow per campaign to know how many results you have obtained, this is done through very clear graphics. It is important to have these data to know what it is that is really giving you results and improve it, give more information about it to your client and finally achieve more sales.
Another peculiarity of GetResponse is that it allows you to create landing pages. Basically it allows you to create landing pages whose designs you can customize under the thousands of models they offer according to the GetResponse development area. A click that takes your users where you want is more than appreciated.
GetResponse is not only an email marketing tool, it is something more in-depth, one of its functions includes the creation of a survey, this can be very attractive for companies that want to know what acceptance a product or service has.
There are so many functions that pointing out only some leaves us a little unsatisfied, I “Al-Sharif” recommend you if you are going to opt for this tool, inform yourself on its official page, where you will find the best content on each function of this complete tool. Visit their website and see how this intuitive platform will help you sell more and achieve an excellent digital presence.